Bear and DBD effort leads to Anarchy.™

Consumer, Digital, Motion
About This Project

Bear Archery is the most legendary manufacturer in the hunting and archery industry with a legion of loyal followers and users of Bear product. When Bear introduced its new bow in October of 2011, the company asked its audience to rise up and join Bear to discover the greatest bow the company has ever built. There’s never been a bow company like Bear, and never a bow like the Anarchy. DBD was proud to help the new launch with web, motion and a branding refresh.



The Bear Archery logo is cast and polished.

Outdoor sports: smart shoppers want smart websites.

A walk in the woods.